Email Marketing Services

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    Grow Your Customer Base With Advanced

    Email Marketing Services

    Get more traffic to your website and increase your revenue with a customized email marketing strategy. Included in that strategy are carefully curated content and eye-catching email designs that will engage your customers.

    Let us help you increase revenue and build engagement.

    Market Directly To Customers

    Email marketing allows you to directly market to your customers. If you have specific products, services, or time-limited offers that you want to promote to a particular group, you can do so.

    Measure Your
    Success

    With traditional marketing methods like mailer campaigns, there’s no way to measure your success. Email marketing provides you with statistics and allows you to see how far you’ve come in your marketing campaign in real-time.

    Increase Open
    Rates

    The first step in an email campaign is to get your customers to open your email. After all, no matter how great your offer is, it would be pointless if they will not even click your message.

    What Are Email Marketing Services?

    Email marketing services help you get more traffic to your website and increase your revenue with a customized email marketing strategy.

    You can have your cake and eat it too when you work with our email marketing professionals here at Actuate Digital. Why are our email marketing services top-notch?

    We strive to keep your email rates above the industry average so that you can beat the competition. We also believe that each business is different and needs a customized email marketing strategy in order to succeed.

    What are the 5 steps of email marketing?
    1. Create a lead form on a landing page
    2. Run targeted ads to build an email list of subscribers
    3. Segment your audience by action in your email marketing software
    4. Set up email automations for each audience
    5. Determine which leads need to be retargeted with emails to convert

    Our email marketing services begin with a tailored schedule of email marketing campaigns. We target your customer base at the appropriate times with curated content.

    Throughout your time with us, you can expect to see quality content that engages and converts.

    Does Email Marketing Still Work?

    Our email services can help you speed up your sales cycle. We help you move email marketing lads from one stage to the next. Skyrocket your engagement, email opens, and click-through rates with our email marketing today.

    Our email services can help you speed up your sales cycle. We help you move email marketing lads from one stage to the next. Skyrocket your engagement, email opens, and click-through rates with our email marketing today. Check out our pricing below:

     
     
     

     

     

    Average

    email open rate across all industries

    22.86%

    Millennials

    state that they prefer personalized emails the best

    70%

    Business professionals

    check their emails using mobile phones

    35%

    Emails

    more likely to get click-through
    compared to other marketing methods

    6x

    Consumers

    say that email is still their most preferred
    channel for communication with the brands they follow

    50%

    Users

    state that marketing emails have
    influenced their purchasing decisions

    59%

    Do you see now how many people still prefer to use email for communicating with businesses like yours? That’s why as a marketer, you should take advantage of it! And the best way to do that is by using an effective email marketing strategy.

    Why You Need Email Marketing Services

    Why do you need email marketing services? Email marketing keeps your brand in front of your subscribers and increases their likelihood to convert into a customer or repeat customer.

    Is email marketing hard to learn? Email marketing is not hard to learn. All you have to do is build an email list, create captivating emails and send them out to your targeted demographic via an email service provider.

    A marketing plan is vital to every business. But an email marketing strategy can be game-changing. Over 250 billion emails are sent and received daily. How can you ensure that your business stands out?

    While we believe that sales are the main focus of marketing. Our approach is to focus on several different types of email designs to get the best results. This not only includes sales but also brand awareness and showing what makes your business unique.

    Brand awareness is key when selling any product or service. With the help of the best email marketing services, we make sure that your subscribers understand your brand and who you are as a business. So that they can connect with your brand on a deeper level.

    The goal of email marketing is to increase the number of subscribers your business has, and still maintain loyal customers by keeping in touch with current subscribers on a regular basis so they don’t forget you. Let’s tackle some more of the email marketing benefits in the section below.

    Benefits Of Using Our Email Marketing Services

    As stated in the numbers above, email is indeed still one of the most-used forms of communication between brands and consumers. And while there are several marketing tactics available today, email marketing, in particular, can help foster brand-consumer relationships in ways other digital marketing mediums can’t.

    Reach customers in the one place where most of them often visit – their inbox. We can help you navigate and learn how to do that.

    Here are more of the benefits that you can expect from utilizing our email marketing services.

    In traditional marketing, when you place ads on TV, print ads, or radio, you have little control over who sees, reads, or hears it. You often don’t have the power to target a certain group of people within those mediums. This is where email marketing is different- in fact, it’s the exact opposite.

    Our email marketing services will ensure that every campaign you send is personalized and catered to a particular audience’s needs. We’ll help you with your email campaign segmentation so each different audience your business has is receiving an email personalized to their needs and interests. This will in turn increase click-through and conversions.

    Every email you send to your subscribers will remind potential customers of your business and your brand. And by consistently sending valuable email campaigns, you will start to create a connection with them.

    We can help you create strategic, engaging, and valuable email campaigns to turn more leads into clients and eventually, into loyal patrons of your brand.

    One of the great things about digital marketing is the fact that all campaigns and strategies you implement can be measured. Email marketing included. It helps to have specific goals that you want to achieve for a certain campaign that you can measure.

    With our email marketing services, we use only the best email marketing tools. This helps us report high-quality metrics back to you so you know which campaigns are being effective and which ones need optimization. We will then use this data to improve your email campaigns and get better results.

    This is probably the most enticing benefit of implementing an email marketing strategy. You don’t need a lot of resources for printing, postage, advertising fees, etc. Email marketing is affordable and very cost-effective.

    Our email marketing services will help you make the most of your budget without sacrificing quality.

    How Do We Help?

    There’s a lot that goes into building successful email marketing campaigns. Thankfully, with the help of our pros Actuate Digital, you don’t have to navigate this process on your own. We will be with you every step of the way to ensure you have an email campaign that drives revenue to your business. Here is a list of a few things we will help with before getting to work on your first email marketing campaigns:

    Businesses often get caught up in email open rates to measure the effectiveness of their campaigns. However, an email can’t be opened if it never reaches the intended person. No fancy email template can solve this issue. With the help of top-rated email marketing professionals like the ones at Actuate Digital, we will help your business increase its deliverability rates.

     

     

    There are many ways you can help build your email lists. One way is through signup forms on your website. WordPress has many methods of implementing these forms into your overall web design. Another method is through social media. Many users sign up with a Gmail account. You can also use social media to run advertisements to collect this information if it isn’t readily available to you. For example, you can run a Facebook ad for a 25% off coupon where all the consumer has to do is input their email address and the coupon will be sent directly to them.

     

     

    If your preferred CRM and email marketing software don’t communicate with one another, although it may not be the best from a functionality standpoint, it’s not the end of the world. Certain CRM platforms can provide your business with valuable information pertaining to your sales funnel. Most CRM platforms, like Salesforce, will track both your email support and phone support options. This is important when a lead unsubscribes from receiving your business’s emails. If a lead opts out of receiving emails, your salespeople will want to make note that SMS will be the only method of contact they have with that lead moving forward. Unless that same lead decides to opt-in for receiving emails again, of course.

     

     

    Email marketing automation will make your life easier. Email automation is exactly what it sounds like. Emails will be sent out automatically on behalf of your business. One time this may be useful is for all new customers that provide their email at check out. You can set up an automated welcome email that welcomes them to your business and encourages them to become loyal customers. Another great option is the use of email automation for transactional emails. The options are endless for what features of your email marketing campaigns you would like to be automated. With the help of our email marketing professionals, you won’t have to figure it out on your own.

    You can also use automation tools like an autoresponder. An autoresponder is a program that will automatically answer emails sent to it. These can range from very simple to more complex messages. If you receive a high number of emails and it takes your business time to answer all of them, an autoresponder might make sense for customer support purposes. You’ll be able to have an automated “thanks for your feedback” email sent to the customer letting them know that someone from your customer support department will get back to them shortly.

    mail segmentation is a necessary part of email marketing campaigns. Without segmentation, your entire audience would receive the same emails. When consumers or leads receive an email, it should be specific to their interests and needs. As part of our email marketing services, we provide list segmentation for your business. List segmentation is taking your entire email audience and dividing them into smaller categories or lists. This method of advanced segmentation will ensure that each email that goes out is going to the right audience making your overall email marketing efforts more effective.

    If you run a Shopify business and are launching a new product, you’ll definitely want to let your audience know. But letting them know isn’t enough to increase sales. By providing a link that takes your audience to an optimized landing page for your new product, sales should spike! Including links to bring your audience to a landing page on your business’s website is a great way of increasing brand engagement, website traffic, and sales.

     
     

     

    Choosing An Email Marketing Service Provider

    There are many different features available to users that can make deciding on an email marketing service provider a very tough choice. Features such as drag-and-drop builders as your preferred email builder method are important to keep in mind when making a decision.

    In today’s digital world, more and more options are becoming available each day for email marketing. Providers like sendinblue, aweber, mailerlite, and convertkit might be the right choice for your business. It all depends on what you are looking for. Are you looking for the simplicity of a drag-and-drop editor? Maybe you need a platform capable of sending out bulk emails. Or maybe you’re looking for more advanced features like the use of plugins.

    Regardless, you want the best email marketing software for your business that provides you with a friendly user interface and options that best suit your business. It’s important to not just choose a provider that offers a free plan or a lite version. Especially since many free plans offer limited services and will require you to upgrade to a paid plan in order to send unlimited emails. Our experienced professionals have worked with many of the options available today so we can help your business decide on an email marketing service provider that has all the right marketing features for your business!

    What We Include In Our Email Marketing Services

    The Goal of Our Email Marketing Services

    Technology may change but one thing has stayed consistent over the years. People still use email to communicate. Email marketing is only growing and is one of the most affordable ways to develop your business. So what are the four tips we give to our clients when they ask about email marketing?

     
     

     

    Designing emails involves a balance between content and aesthetics. Too much decor can overshadow your content. Keep your emails clean and simple.

     

     

    Every email that is sent to your subscribers should be confident, meaningful, and evoke a feeling of importance. Remaining in constant contact with your audience through the use of high-quality emails results in life-long customers who will be there to advocate for your brand.

     

     

    The first email campaign you send won’t always perform well. It takes practice as well as patience to perfect your email marketing strategy. And sometimes you may have to pivot. We use strategies like A/B testing to help us achieve better results.

     

     

    Map out your emails in an email marketing calendar. Plan out product launches, email newsletters, webinars, and specials so that your campaigns can be organized.

     
     

     

    What Makes Our Email Marketing Services Perfect For Your Brand

    Anyone can send an email but not everyone can craft emails that convert leads into customers. That’s why Actuate Digital is a cut above the rest. We pride ourselves on paying close attention to email marketing trends and incorporating them into our work. We are experienced in a handful of different email marketing platforms such as MailChimp, Send Grid, Active Campaign, and HubSpot just to name a few. Our email marketing services are designed to give you the best results possible with pricing made for small business owners.

     
     

    From customer research to design and even product photography for your emails, we can do it all! Whether you need help growing your email list, sending out a monthly newsletter, or targeting a specific group of people with a drip campaign – Actuate Digital is your one-stop shop for email marketing services.

     
     

    If you aren’t seeing the results you want, contact an expert at Actuate Digital. We have experience crafting campaigns in almost every industry. Whether you’re in e-commerce or just a blogger looking to build your audience, we have seen it all and we can help! We are a results-focused digital marketing agency ready to craft emails your customers won’t be able to resist.

     
     

     

    Can Your Business Benefit From Email Marketing Services?

    Yes! Email marketing can boost engagement and sales and build relationships with potential buyers that can turn into lifelong customers. These customers turn into advocates for your brand and can help spread the word about your company to their friends and family. For all your email marketing solutions, Actuate Digital is the obvious choice.

    There’s never a bad time to begin email marketing services. If you have questions or are ready to start seeing results from your email campaigns, let us know by filling out the form below!

    Schedule A Free Consultation Today.

    Let's Talk?

    Let’s make something awesome together